Условия
Этот текст показан на английском. Юридически обязательной является немецкая версия.
Last updated: 14.11.2026. In case of doubt the German version prevails.
§ 1 Scope
(1) These terms apply to all contracts for licenses of the WordPress plugin ArtDirect Pro between you and Lauro Rosvaenge, THE NET KEY – Digitalagentur, Herzogstraße 79, 80796 München, Germany (we).
(2) A consumer is any natural person concluding a contract for purposes outside their trade, business or profession (§ 13 BGB); a business customer acts within them (§ 14 BGB).
(3) Conflicting terms of the customer do not apply.
§ 2 Seller
(1) Licenses for ArtDirect Pro are sold by Paddle.com Market Limited (Paddle) as reseller. The sales contract and payment are with Paddle under Paddle's terms (paddle.com/legal/checkout-buyer-terms). Paddle issues the invoice and is responsible for VAT.
(2) Use of the software, the license, updates and support are governed by these terms between you and us.
§ 3 Conclusion of contract
(1) The plans shown on this website are not a binding offer. By completing checkout you make a binding offer. The contract is concluded when payment is confirmed and we email your license key.
(2) You can review and correct your entries in the checkout before submitting. Contract languages are German and English. These terms are always available on this page; your contract data is sent by email.
§ 4 Services
(1) For the term you receive a license key for ArtDirect Pro for the number of production sites in your plan, access to updates and ticket support. Local development and staging sites do not count.
(2) ArtDirect Pro requires the free ArtDirect plugin, WordPress and PHP in the stated versions. Features follow the product description at the time of order.
(3) Images and texts are created through Google (Gemini API) and optionally Anthropic using your own API key. These services are not part of our performance; you pay the provider directly under its terms. You are responsible for content you create and publish, including any required AI labelling.
(4) Support answers questions on setup and use. First answers may come from an AI assistant labelled as such; a team member takes over on request.
§ 5 Rights of use
(1) The source code of ArtDirect and ArtDirect Pro is licensed under the GNU General Public License, version 2 or later. These rights remain unaffected.
(2) License keys, updates from our server and support are tied to the contract. You may not share or publish your license key. We may block keys in case of abuse.
§ 6 Prices and payment
(1) The prices shown at the time of order apply. For consumers they include VAT. VAT may change in the checkout depending on your country and details; the amount shown there before submitting applies.
(2) Fees are payable yearly in advance by the payment methods offered in the checkout.
§ 7 Term, renewal and cancellation
(1) The first term is one year from conclusion of the contract.
(2) Business customers: the contract renews for one year at a time unless cancelled before the end of the term.
(3) Consumers: after the first term the contract continues for an indefinite period and can then be cancelled at any time with one month's notice. Fees paid for the time after the end of the contract are refunded pro rata. If you cancel during the first term, the contract ends at its expiry.
(4) You can cancel at any time via Cancel contracts here, in your account, in text form to info@thenetkey.de or in the payment portal. We confirm receipt and the end date by email without delay. The right to terminate for good cause remains unaffected.
(5) After the contract ends, ArtDirect Pro switches off its features; the free plugin, your images, alt texts and settings remain. Pro features keep working for seven days after expiry as a courtesy.
(6) Lifetime plans: you pay once and may use ArtDirect Pro without time limit on the number of sites stated in the plan. We provide updates and support for as long as we offer and develop ArtDirect Pro, and for at least three years from purchase. Lifetime plans do not renew and need no cancellation; paragraphs 1 to 4 do not apply to them. If we discontinue ArtDirect Pro, you first receive a final version that keeps working permanently without a license check.
§ 8 Right of withdrawal
Consumers have a right of withdrawal as set out in the withdrawal information. You can also declare withdrawal via the button Withdraw from contract.
§ 10 Warranty and updates
(1) Statutory rules apply, for consumers in particular §§ 327 ff. BGB on digital products. During the term we provide the updates needed to keep the software in conformity, including security updates.
(2) For business customers, claims for defects become time-barred one year after provision, except in the cases of § 11 (1).
(3) We give no warranty for availability, results or prices of third-party AI services (§ 4 (3)).
§ 11 Liability
(1) We are liable without limitation for intent and gross negligence, injury to life, body or health, under the Product Liability Act and within the scope of a guarantee given.
(2) For slightly negligent breach of an essential contractual obligation, liability is limited to the foreseeable damage typical for the contract. Otherwise liability for slight negligence is excluded.
(3) For loss of data we are only liable to the extent that would have occurred with regular backups by you.
§ 12 Data protection
See our privacy policy.
§ 13 Dispute resolution
We are neither willing nor obliged to take part in dispute resolution before a consumer arbitration board.
§ 14 Final provisions
(1) German law applies, excluding the UN Convention on Contracts for the International Sale of Goods. For consumers this choice of law applies only insofar as it does not deprive them of the protection of mandatory provisions of the law of their habitual residence.
(2) If the customer is a merchant, a legal entity under public law or a special fund under public law, the place of jurisdiction is Munich.
(3) Should any provision be invalid, the remaining contract stays effective.